Brand Consulting
It is a collaborative, end-to-end consulting service designed to achieve sustainable branding, from strategy development through execution.
Branding+ Buddies
We are your buddy who stands by your brand.In the international design market, brand managers are very rare. Nonetheless, brand strategy is very important.
Comparisons on price or functionality are not essential.
Our objective is to develop a comprehensive approach from strategy to design output. In order to pursue the value of your business, we do not require a budget for each production unit, and we will stay with your company as your brand manager for the medium to long term.
We provide brand strategy services including Silicon Valley framework, appropriate team formation, localization for overseas expansion, global marketing, etc., for a fixed fee.We produce accurate and multi-faceted creative work and output in a continuous and efficient manner.
This contributes greatly to corporate variation.
For most products and services, “implementation” is not the goal. SaaS and subscriber-based plans are on the rise, and users are becoming more selective.While differentiating products and services by price, features, and other tangible criteria should be a priority, it is easy to compare them with similar services, and there is a bias toward the cheapest and most feature-rich.
We focus on the best solution for our customers by showing the value of the experience after the
introduction of the service and its impact on the surrounding environment in a rippling worldview.
These
effects are obvious and, in the case of a startup, can be seen in market capitalization and
fundraising size. They will also have a significant impact on the hiring pool and the talent available
to compete for.
A brand is trust. Brilliant design and high-impact copy are necessary, but not sufficient. We believe that this triangle, which shows a steady accumulation of trust, is important. The outer strategy is influenced by the inner penetration, and the concept beyond that. We believe that the brand is built on the circulation of this axis.
We believe in a comprehensive execution of brand strategies that are not biased, but rather a balance, which is optimized by the services and companies they serve.
How we works
-
Hearing
Scoping1Month- Service Identity
- Verbalization of VI/CI
- Framework
- Competitive Research
- Schedule/Budget
- Member Selection
-
Concept
Planning2Month- Concept Development
- Brand Strategy Map
- Plan Design
- Targeting
- Direction Confirmation
- Goal Setting
-
Product Development
Brand Design3Month- Visual Proposals
- Brand Design
- Color Scheme Proposals
- Marketing Strategy
- Pitch Deck
- Website Revamp
-
Creative Production
-5Month- Concept Establishment
- Rough Image
- Production/Development
- Final Check
- Planning/Shooting/Production
-
Sharing
(Information Strategy)- SNS
- Information Archiving
- PR Appeal/SNS
- Planning and Proposals
Localization
In the future, it will be common practice for businesses around the world to do business cross-border. Without development and recognition in the domestic market only, and language of the future at the launch of services, there will be little variation and no market capitalization, and no investment will be attracted.
We also recommend the importance of global marketing in foreign markets for the development of services.
What about bringing a product that is well-known in Tokyo to Singapore?
How do you take a product
that is well-known in San Francisco and bring it to Osaka?
There is a lot of data that shows that the same worldview, copy, and visuals can lead to lost opportunities in terms of both cost and assets.
We have a global track record of localization experience working with country and regional teams to develop more appropriate branding.Let us create together from Japan and around the world.
Use Case
Our Clients
To date, we have developed brand strategies for 50 companies and have provided support in a companionate manner.