Welmo Inc.

STORY

A rebranding initiative was undertaken to balance expertise and accessibility for a company driving digital transformation in the medical and welfare sectors. A new logo and brand guidelines were developed, adopting a simple and trustworthy design.

The corporate website was redesigned to organize information for both healthcare professionals and patients, providing an intuitive user experience. A brand video was produced to illustrate how technology is transforming the future of healthcare. Advertising promotions focused on B2B marketing strategies targeting medical institutions and welfare service providers, enhancing industry engagement.

APPROACH

WELMO operates with the vision of “LIGHT FOR ALL,” providing digital solutions to enhance the healthcare and welfare sectors. Its brand story emphasizes the use of technology to reduce the burden on medical professionals while improving convenience for patients.

By actively participating in industry events and conferences, WELMO showcased its expertise and strengthened brand recognition, positioning itself as a key player in the digital transformation of healthcare.