Localization
Localization is oneof excitement
In the future, it will be common practice for businesses around the world to do business cross-border. Without development and recognition in the domestic market only, and language of the future at the launch of services, there will be little variation and no market capitalization, and no investment will be attracted.
We also recommend the importance of global marketing in foreign markets for the development of services.
What about bringing a product that is well-known in Tokyo to Singapore?
How do you take a product
that is well-known in San Francisco and bring it to Osaka?
There is a lot of data that shows that the same worldview, copy, and visuals can lead to lost opportunities in terms of both cost and assets.
We have a global track record of localization experience working with country and regional teams to
develop more appropriate branding.
Let us create together from Japan and around the world.
We work with the right teams to clarify concepts, verbalize visions and create new futures.
We
aim to walk the story of more services, brands, companies, and people from Japan, from the world, and
beyond borders.
To this end, we continue to take on the challenge of maximizing the recognition and value of many brands by utilizing appropriate technologies and frameworks.
We aim to create brands that will last for 100 years, creating fans beyond the intuitive excitement, rather than logic and numbers.
Optimization Process
It is a form of global marketing that is optimized for a country, region, and market. We have the know-how, the network, and the talent to transform your branding into the right form. We do this largely for the following reasons
Concept
The concept is the life of the brand. It is created with a personalized image of the value of the experience and the future, not just the status quo, but beyond it. Future brand progression will take over these concepts.
Scoping
Not only production delivery, but also analysis based on KGI and KPI analysis of the effects and results of the creativity, etc. By doing this accurately, we minimize any gaps in deliverables and discrepancies in the target and market.
Casting
Depending on the region, city, country, or deployment, we build the most appropriate and powerful team by assigning members who have a culture and skill set similar to that of the project and who have deep local ties.