Use Case

SAMANSA Inc.

STORY

A rebranding initiative was undertaken to establish a unique position in the short film production industry, maximizing the brand’s appeal. A new logo and brand guidelines were developed, adopting a design that highlights the company’s individuality as a creative film production studio.

The corporate website was redesigned with an improved UI/UX to effectively showcase the essence of the films produced. A brand video was created to reveal behind-the-scenes moments and the passion of creators, offering an inside look into the filmmaking process. Advertising promotions targeted both film enthusiasts and businesses in need of video production, implementing tailored marketing strategies to expand brand recognition and engagement.

APPROACH

SAMANSA operates under the concept of “moving hearts through the power of film,” creating short films that vividly bring corporate and personal stories to life. Its brand story emphasizes not just film production, but the ability to deliver deep emotion and impact to audiences.

By leveraging social media and film festivals, SAMANSA maximized brand exposure and engagement. Strengthening collaborations with creators, the company pursued unique and unparalleled visual storytelling, solidifying its position as an innovative force in the short film industry.